Dallas, Texas-based RN Cherie Sanders turns personal adversity into a thriving wellness movement rooted in education, culture, and community healing.
Nationwide — In an era where many are seeking natural solutions to support their health, one Black nurse is redefining what wellness looks like through both science and lived experience.
Cherie Sanders, BSN, RN, founder and CEO of Holistic Royaltea Wellness, Inc., DBA Scrub Angels, has built a seven-figure herbal wellness brand rooted in education, accessibility, and community empowerment. But behind the business success is a deeply personal story-one that resonates with families across the country.
As a mother of a child with autism, Cherie was driven to look beyond traditional approaches and explore ways to better support her son’s overall well-being. What began as a personal journey quickly evolved into a mission: to create products and education that help others take control of their health, especially within underserved communities.
“I didn’t just want products-I wanted solutions that I could stand behind as a nurse and trust as a mother,” Cherie shares.
With over 18 years of nursing experience spanning oncology, geriatrics, rehabilitation, and long-term care, Cherie brings a rare combination of clinical knowledge and holistic wellness into her formulations. Her brand focuses on bridging the gap between traditional medicine and herbal support – an approach that has attracted a rapidly growing audience online.
A Brand Built on Education First
Unlike many wellness companies, Scrub Angels has grown primarily through education-led content, where Cherie breaks down complex health topics into easy-to-understand insights.
From explaining blood pressure, kidney health, and circulation to discussing nutrient deficiencies and inflammation, her content empowers individuals to make informed decisions before ever purchasing a product.
This strategy has helped her build a loyal community of over 200,000+ followers, many of whom credit her teachings for life-changing health improvements through overwhelming reviews.
Products Designed with Purpose
Every product created under Scrub Angels reflects Cherie’s dual role as both nurse and mother. Her expanding product line includes:
• Herbal Wellness Teas are designed to support blood pressure, blood sugar, circulation, detoxification, and overall vitality
• Liquid Herbal Extracts for targeted support, including sleep, focus, kidney health, prostate, and immune function
• Nutrient-Dense Gummies formulated with ingredients like elderberry, sea moss, chlorophyll, and beetroot- just to name a few, to support heart health, immunity, and daily wellness
Each formulation is crafted with a focus on bioavailability, quality ingredients, and real-life usability, some for both adults and children.
From Hospital Shifts to National Platforms
Cherie’s journey from bedside nursing to entrepreneurship hasn’t gone unnoticed.
She was recently featured on “Making the Brand” with Brandon T. Jackson, where she shared insights on building a purpose-driven business and scaling through authenticity rather than trends.
Her story reflects a growing movement of Black entrepreneurs who are leveraging digital platforms to create generational wealth while staying rooted in service.
A Mission Bigger Than Business
At its core, Scrub Angels is more than a wellness brand-it’s a movement centered on education, empowerment, and access.
Cherie is particularly passionate about:
• Increasing health literacy in the Black community
• Providing natural wellness alternatives that complement traditional care
• Creating products that support both parents and children, especially those navigating developmental challenges
“My goal is to make health education simple, accessible, and actionable. Because when people understand their bodies, they move differently.”
What’s Next
With continued growth, Cherie is now expanding her reach through national media features, podcast appearances,
wholesale and practitioner partnerships, and new product innovations focused on family wellness.
Her long-term vision is clear: to build a legacy brand that transforms how communities approach health, one household at a time.
Learn more about her company at ScrubAngels.com
About the Founder
Cherie Sanders, BSN, RN, is a registered nurse with over 18 years of clinical experience and the Founder & CEO of Holistic Royaltea Wellness, Inc., OBA Scrub Angels. What began as a scrub uniform line soon transformed into something much greater, driven by moments in between hospital shifts where Cherie would go live to educate her audience on health and wellness.
As her following grew, so did the demand for deeper knowledge and natural solutions. Those real, unfiltered teaching moments became the foundation of a brand built on trust, education, and accessibility. The name “Scrub Angels,” already familiar to her audience, remained evolving alongside the mission.
Today, Sanders blends her clinical expertise with herbal wellness to create products and educational resources that help individuals and families take control of their health in a more natural, informed way.