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Monday, February 22, 2016

Black Girl Magic: First Black Woman to Own Patent on Natural Hair Products Gets to Visit Madame CJ Walker’s Headquarters

Gwen Jimmere and Madam CJ Walker

Black beauty pioneers Gwen Jimmere and Madam CJ Walker

Detroit, MI — Gwen Jimmere, CEO & Founder of Naturalicious (www.naturalicious.net), has become the first African American woman in history to own a U.S. patent on a product made with all-natural ingredients. News of this groundbreaking moment in history has been highlighted across the country in media such as Entrepreneur Magazine, Black Enterprise, Fast Company, and the Tom Joyner Morning Show to name a few.

Her patent

Jimmere received a patent for her Moroccan Rhassoul 5-in-1 Clay Treatment – the first hair care product that allows you to wash, condition, deep condition, leave-in condition and detangle all at once, thereby saving you significant time and money without sacrificing healthy and safe ingredients. With over one hundred 5-star reviews across the web, the product is exceptionally popular amongst the natural hair community. This innovative hair product can be purchased separately or as part of her #1 selling OooLaLocks Hair Box – the first and only hair care system that does the work of 13 products in only 4 steps.

Passing the torch

Upon hearing about Jimmere’s remarkable accomplishment, the Walker Theatre, home to Madam CJ Walker’s historic company headquarters and manufacturing facility, reached out to her to congratulate her – letting her know that Madam Walker would be especially proud of her. For Jimmere, this was sweet validation and a welcome surprise.

Jimmere comments, “Madam CJ Walker has always been a huge inspiration to me. Having defied the odds–at a time when she was expected to be a washer woman at best—she was always proof to me that impossible is nothing. So for her headquarters to reach out and give me their blessing… that was enormous and I am definitely humbled.”

Jimmere, who is based in Detroit, was subsequently invited to Indianapolis for a private tour of the historic building that housed the brainchild of America’s first self-made female millionaire almost 100 years ago. “I already knew a lot about this great woman, but I learned so much more about her business acumen, how far into the future she planned for, and how she created self-sufficiency and career opportunities for over 30,000 other black women. She’s the epitome of the greatness I strive toward,” she says.

The gala

To commemorate Jimmere’s historic achievement, Nissan is sponsoring The History Maker gala in Detroit on April 17, 2016. Jimmere is donating all proceeds from the gala to benefit early STEM education for disadvantaged children in the inner city.


Kimberly Cassell