Nationwide — Lifting Labels Benefit Corporation (LLBC), a Maryland-based veteran-owned social enterprise dedicated to reducing poverty through workforce development and employment opportunities for returning citizens and unemployed military veterans, is pleased to announce the appointment of Reverend Medgar L. Reid as Director of Sales and Marketing.
For more than forty years, Reverend Reid has faithfully served communities through a ministry of presence with individuals and families facing illness, trauma, aging, palliative care, end-of-life transitions, and other life challenges. His ability to build trust, establish meaningful relationships, communicate with compassion, and engage with diverse populations has made him a respected leader and advocate throughout his career.
In his role as Director of Sales and Marketing, Reverend Reid will lead efforts to identify and pursue business opportunities within the United States Government and the various branches of the United States Armed Forces.
His responsibilities will include:
• Developing relationships with federal agencies and military procurement personnel.
• Identifying contracting and subcontracting opportunities aligned with LLBC’s manufacturing capabilities.
• Promoting LLBC’s mission-driven products and services to government buyers.
• Expanding strategic partnerships with veteran-serving organizations, military family support groups, and government contractors.
• Representing LLBC at industry events, conferences, trade shows, and networking opportunities.
• Supporting business development initiatives that create employment opportunities for veterans and returning citizens.
Reverend Reid’s extensive experience in relationship-building, community engagement, active listening, and service-oriented leadership provides a strong foundation for establishing meaningful connections with government agencies and military stakeholders. His commitment to serving others aligns closely with LLBC’s mission of creating economic opportunity while delivering high-quality American-made products.
As LLBC continues to expand its manufacturing operations and government contracting activities, Reverend Reid’s leadership will play a critical role in opening new markets, strengthening partnerships, and advancing the organization’s social impact objectives.
About
Lifting Labels Benefit Corporation is a Maryland Benefit Corporation and veteran-owned social enterprise committed to reducing poverty by creating careers for Baltimore’s returning citizens and unemployed military veterans. The company manufactures custom apparel, military-related products, clergy apparel, graduation regalia, culinary apparel, bags, and promotional items while providing workforce development and employment pathways for underserved populations. Learn more at LiftingLabels.org
For press inquiries, contact chester@liftinglabels.org