Digital debit card aims to help minority customers gain financial prosperity
Washington, DC — Angel Rich and Courtney Keen, HBCU alums and the genius founders of CreditRich, have partnered with Visa to launch the first Black woman-owned neo-bank offering intelligent bill pay for credit optimization. They have also launched their very own Visa debit and credit card to provide account holders with an innovative and equitable platform for direct banking.
CreditRich strives to deliver a simple, high-reward neo-banking experience to Millennials, Gen Z, the Black community, and the underbanked through a simple enrollment process full of rewards and perks, no monthly fees or credit checks. The CreditRich Visa debit card, digitally issued by FDIC bank member Sutton Bank, gives account holders an instant bank account and digital card via the CreditRich app.
The CreditRich app goes beyond payments. Customers can check their credit reports, connect their accounts, make online payments, and directly link their paychecks. Options to download investment and spending tips are designed to help improve credit scores, and account holders are encouraged to build savings by adding spare change from everyday purchases to their bank accounts.
“We believe that everyone, everywhere, should have access to products and services that enable them to move their money securely and reliably,” said Erin Pursell, Vice President of Fintech New Business at Visa. “CreditRich offers an innovative solution for Black Americans who may be facing financial obstacles. We are excited to work with CreditRich to build a more inclusive payments ecosystem.”
Qolo, a card program manager with a specific focus on Fintechs, partnered with CreditRich on the concept, guiding program development, underwriting, design, and full implementation.
For more information on CreditRich and Visa products, please visit CreditRich.co.
For press inquiries, contact Marcia Dyson at marcia@getwealthylife.com