Nationwide — Nuekie, an innovative skincare company for people of color, is proud to announce its inaugural Nuekie Beauty Durbar taking place from June 15-16 at the Hampton Roads Convention Center in Hampton, Virginia. The two-day event is a one-of-a-kind celebration of beauty, wellness, and cultural heritage tailored specifically to women of color.Derived from the rich cultural traditions of Africa and South Asia, the term “Durbar” evokes images of royal courts and formal gatherings, infusing the event with a profound sense of cultural significance and heritage. The Nuekie Beauty Durbar aims to honor and celebrate the beauty and wellness of women of color. It serves as a gathering for attendees to explore and embrace their cultural identity while discovering advanced solutions tailored to their specific needs.
Founded and led by Eunice Cofie-Obeng, Chief Cosmetic Chemist and Founder of Nuekie, this two- day extravaganza promises to be a transformative experience. It will offer an immersive journey into the diverse tapestry of aesthetics, hair care, skincare, and self-care. “Women of color have typically been left out of the beauty and wellness conversation despite the fact that we have historically been trailblazers in the industry,” says Eunice Cofie-Obeng. “Through the Nuekie Beauty Durbar we want to center their needs with culturally relevant solutions.”
Attendees can anticipate an engaging lineup of speakers, including renowned experts in beauty and wellness who will share their insights and expertise on skincare, hair care, make-up, fitness, and wellness relevant to women of color. With an array of curated vendors offering products and services inspired by diverse cultural influences, the Nuekie Beauty Durbar will provide attendees with the opportunity to discover and experience cutting-edge offerings authentic to them. Attendees will also get a sneak peek into Nuekie’s new product lines that will address acne-prone skin, and hyperpigmentation.
“As a proud advocate for women of color to be included in the beauty and wellness space, I am thrilled to introduce the Nuekie Beauty Durbar—a gathering dedicated to celebrating and honoring the cultural heritage of women of color while empowering them in their beauty and wellness journey,” says Eunice Cofie-Obeng. “This event is more than just a celebration; it’s a testament to the resilience, strength, and beauty of women of color around the world.”
To register for the Nuekie Beauty Durbar, please visit NuekieBeautyDurbar.com. For media inquiries, please contact Eunice Cofie-Obeng at info@nuekie.com
About
Created by Chief Cosmetic Chemist, Eunice Cofie-Obeng, Nuekie delivers skincare solutions uniquely formulated for skin of color through an innovative blend of modern science and traditional African medicine. With an emphasis on science-based skincare, Nuekie helps people of color feel confident by understanding and embracing the beauty of their skin. For more information, visit the brand on at www.nuekie.com or @nuekie on Instagram.
For press inquiries, contact 850-778-1452 or info@nuekie.com