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Monday, April 7, 2014

You Go Girl! Actress Lupita Nyong’o Signs Major Endorsement Deal With Lancôme Cosmetics — Will Star in Their Ads Starting This Year

Lupita Nyongo Signs Lancome Endorsement Deal

Paris, France — Actress Lupita Nyong’o has just signed a major endorsement deal with Lancôme, and will become the France-based cosmetics and skincare company’s first Black spokesperson starting in September. Previous brand ambassadors for the company include actresses Julia Roberts, Penelope Cruz, and Kate Winslet.

Nyong’o is best known as the beautiful Oscar-winning actress that co-starred in 12 Years a Slave, but she also co-starred in the 2014 film Non-Stop alongside Liam Neeson and Julianne Moore.

Regarding her new endorsement deal, she comments, “I am truly honored to join the Maison Lancôme, a brand with such a prestigious history and that I have always loved. I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself.”

Both 2013 and 2014 have been very successful for Nyong’o. In addition to winning an Oscar for best supporting actress, she also won an MTV Movie award, a NAACP Image award, a Screen Actors Guild award, and a Golden Globe award. She also won an award from nearly every major film festival around the world.

Nyong’o, who is Kenyan, was born in Mexico City but grew up in both Mexico and Kenya. She currently resides in New York City.

For more details about Lancôme, visit www.lancome-usa.com

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