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Wednesday, March 6, 2019

African American Marketing Expert Velma Trayham Launches Small Business Program with a Mission to End Poverty Through Entrepreneurship

Step-by-step curriculum teaches the critical steps for getting a new business off the ground

Velma Trayham, founder of the Pioneer program

Velma Trayham, founder of the Pioneer program

Atlanta, GA — As last month’s government shutdown left over 800,000 workers in the lurch, influencer and marketing expert Velma Trayham was focused instead on increasing employment, entrepreneurship and small business success. Trayham, CEO and founder of award-winning agency ThinkZILLA PR & Consulting Group, is launching her brand new Pioneer program, designed to help entrepreneurs find their purpose and turn their passion and purpose into a profit.

As poverty continues to spread across the globe – almost half of the world’s population lives on less than $2.50 a day, according to DoSomething.org – Trayham believes small business success is a key to raising people out of poverty and recently launched business training programs focused on entrepreneurship. The Pioneer curriculum for start-ups provides the step by step guidance needed to launch a successful business.

“Entrepreneurs can change the way they live and work – and inspire others to do the same. Innovations created by small businesses can improve the quality of life, creating personal success as well as create communities that are more prosperous,” Trayham noted. “When people find success doing something they love and believe in, they have the power and capacity to help others do the same. I appreciate the mentors who helped me early in my career and am dedicated to helping others find their passion in business, reduce the causes of poverty, and creating a chain effect of business support and success.”

The first training takes place March 30th in Atlanta, with monthly training programs extending in Houston, Orlando, Washington, D.C. and across the globe; new and current business owners can sign up at www.velmatrayham.com. Participants will learn how to pick the business model that best fits their product or service, how to determine what to sell, what to charge, the value of creating a minimum viable product, the importance of creating a Strategic Plan, the keys to a successful Marketing Plan, and much more.

About Velma Trayham
Velma Trayham is the CEO of ThinkZILLA PR & Consulting Group – a high growth marketing firm based in Atlanta, with clients in multiple industries across the globe. Certified as a Women-Owned Small Business (WOSB) by the U.S. Small Business Administration, ThinkZILLA is recognized for its larger than life marketing campaigns, innovative Public Relations Strategies and Branding Solutions.

For more information on the Pioneer program, or to book Velma to speak, please visit www.velmatrayham.com

For more information on Thinkzilla, visit www.thinkzillaconsulting.com


Nancy Davis